Amidst all the "Dump Starbucks" mania, it appears many have lost sight of the fact that Microsoft Corporation, just like Starbucks, stood proudly with Washington United for Marriage to support equal treatment for all loving couples in Washington state.
On Jan. 19 we posted our support for Senate Bill 6239 and H.B. 2516, both marriage equality bills, on our official website. We said, "Marriage Equality in Washington State Would Be Good for Business." We explained the bill's passage would put Washington employers on an equal footing with employers in the six other states that already recognize the committed relationships of same-sex couples: Connecticut, Iowa, Massachusetts, New Hampshire, New York, and Vermont. This in turn will help companies continue to compete for top talent.
We reminded everyone that in 1993, Microsoft became the first Fortune 500 company to provide same-sex domestic partnership benefits.
So what gives? The National Organization for Marriage singles out Starbucks, and those yuppie bean heads get all the attention? We have to read in the Seattle Strangerhow "[t]here has been an incredible Facebook campaign of photos of people drinking coffee at Starbucks." Where are all the photos of happy people tapping away on Windows machines knowing that they, too, are supporting equality for all? What about us? We've even got a rainbow in our logo. Boycott us, National Organization for Marriage! Now!
Though Apple's stock is doing very well, we still are a little envious that Starbucks' stock shot up $1.41 the day after the announcement of the National Organization for Marriage's boycott, and it continues to rise. We all appreciate a stock bump.
Now we see that over 635,00 people have signed the "Thank you, Starbucks" card at Sum of Us. And then there's also MoveOn's thank-you card, and Washington United for Marriage's thank-you card.
What does Apple have to do to get our own thank-you card? It isn't fair. Apple has a long history of standing up for marriage equality. Don't forget that our first logo had a rainbow in it, too! Now we're reading in the news reports how Starbuck's customers, like David Thompson of Pennsylvania, are saying things like, "It makes me more inclined to buy here, in spite of their high prices." We want in on that action, too. We deserve it.
We built our company on a philosophy of equality for all, and frankly, we find it offensive and shameful that the National Organization for Marriage is practicing what is a discriminatory boycott. Singling out Starbucks for attack unfairly discriminates against so many other good, marriage-equality-supportive companies -- like us. NOM should end the discrimination, or we may consider taking action.